UK Festivals 2026: ZONE on the Road - Every Festival and Event We're Visiting

Here’s a recap of all of the places we’ve been spreading the ZONE love so far on the festivals UK 2026 circuit. Maybe you’ve seen us around!

February: Snow, Sessions and Good Times

AJAM Festival

We kicked things off at AJAM Festival, one of the UK's biggest celebrations of snow sports and music.

The weekend brought together skiers, snowboarders, racers and music lovers for competitions, live DJs and plenty of apres-ski energy. The venue was held at Gloucester Ski and Snowboard Centre, which also boasts the longest dry ski slope in England and Wales at 255 metres!

We were there with our ZONE Snowboard Giveaway, chatting to festivalgoers.

Diecast Manchester

Manchester's Diecast has quickly become one of the most exciting venues around, which means it was the perfect home for our ZONE Sessions. Excellent music, nice people and the chance to connect with nicotine consumers in a relaxed setting.

Our brand ambassadors were also busy bees in February. They were out and about, spreading the word about ZONE and sharing pouches with nicotine consumers.

March: Racecourses, Raves and Road Trips

We were on the road in March! Our ZONE Party Bus made appearances at events and activations, to bring the brand directly to you in a fun and memorable way.

We also teamed up with Benchwarmers and Dazed for a series of lifestyle and culture-led dates.

And we had the chance to spend more time with the skiing and snowboarding crowd. We love to support communities that already share our adventurous spirit!

INVADES Racecourse Tour

You could also find ZONE at:

• Doncaster Racecourse
• Uttoxeter Racecourse
• Chepstow Racecourse

We were meeting thousands of racegoers, chatting face to face, and handing out samples so nicotine users can try ZONE pouches for themselves.

April: Taking ZONE to the Streets

Sometimes the best way to get noticed is to hit the road, and our branded taxi campaign helped put ZONE front and centre in April. We turned everyday journeys into moving billboards with our ZONE Taxi Wrap, to help more people discover the brand.

May: Festival Season Starts for Real!

Diecast Manchester

The ZONE Sessions returned to Diecast Manchester for more music, more sampling and more opportunities to connect with the public.

Mint Festival

Leeds really knows how to throw a party, and Mint Festival is living proof of that. Mint is a true staple in the UK dance music calendar and has built its reputation on massive house and techno line-ups, seriously impressive production, and an atmosphere that just doesn’t miss.

The festival delivered a strong house and techno lineup, with Saturday featuring standout back-to-backs like Max Dean b2b Luke Dean and Shanti Celeste b2b Sally C, alongside sets from Rossi. and Danny Bond. Sunday kept the energy high with Ewan McVicar, Enzo Siragusa b2b Dr Banana, and Luuk Van Dijk closing things out.

ZONE was right in the thick of it with our festival activation, meeting festivalgoers, talking nicotine pouches, and sharing samples all weekend.

Bournemouth 7s Festival

Part sports tournament, part music festival and part fancy-dress party, Bournemouth 7s is unlike anything else in the UK. And, with around 30,000 attendees and hundreds of teams competing across the weekend, it was the perfect place for ZONE to get involved!

By night, Bournemouth 7s really flips into full festival mode and shows why people call it the “Sporting Glastonbury.” After a day of rugby tackles, netball matches and dodgeball chaos, the whole site turns into a massive party with 10+ themed arenas, DJs on every corner and thousands of fancy-dressed festivalgoers letting loose. It’s loud, a bit wild, and completely brilliant in the best possible way.

ZONE was right in the mix all weekend, soaking up the atmosphere as sport and music collided in one huge celebration.

Forbidden Fruit Festival

We also headed across the Irish Sea to Dublin for Forbidden Fruit!
Forbidden Fruit is a city-centre festival known for electronic music, creativity and culture, and it attracts thousands of music fans every year.

Dublin came alive all weekend with huge crowds, vibrant energy, and a lineup packed with cutting-edge electronic acts and live performances. With daytime sets under open skies and late-night moments in the arena, the atmosphere was buzzing from start to finish.

And ZONE was on-site throughout, adding to the creative, city-centre vibe that makes Forbidden Fruit such a standout in Dublin’s festival calendar.

June: Big Engines and Big Beats

Isle of Man TT

The Isle of Man TT is legendary. One of the most famous and demanding motorcycle racing events in the world, taking place every year on public roads turned into a high-speed course, with riders reaching incredible speeds through villages, mountain roads and tight corners.
The event attracts top competitors and fans from across the globe, all drawn to its unique mix of tradition, skill and adrenaline. So, naturally, ZONE wanted to be part of the action at one of motorsport’s most iconic events.

Forbidden Forest

If you've ever wanted to rave in the middle of a forest, this is the place to do it.

Forbidden Forest mixes huge DJs, massive sound systems and immersive woodland stages to create one of the UK's most talked-about dance music festivals.
With names like Michael Bibi, Andy C, Sub Focus and James Hype on the line-up, it was always going to be a mega weekend. And, so, ZONE had to be there too!

We also teamed up in June with Adam Collard in June as part of our wider brand programme, and we continued to build awareness of ZONE through outdoor advertising and high-visibility brand placements.

Here are some of the top UK music festivals for 2026 and events where you can find our ZONE team and products in the months to come!

July and August: Festival Summer in Full Swing

Diecast Manchester

The ZONE Sessions are set to return to Diecast Manchester for another round of fun over the rest of the summer months. See you there!

Belladrum Tartan Heart Festival, July 30-1 August 2026

Belladrum is one of Scotland’s most loved and uniquely quirky festivals, set in the Highlands. This festival brings together music, arts and a famously relaxed atmosphere, all set against a stunning rural backdrop that feels a world away from the city.

With thousands of festivalgoers arriving each year, it hosts big-name acts with emerging talent, but also has theatre, comedy and creative arts installations spread across the site. And let’s not forget Belladrum is known for its playful spirit, and its much-loved fancy dress tradition, where the whole crowd gets involved!

ZONE are set to be on the ground throughout the weekend, so stop by and say hi and be part of the laid-back Highland energy.

September: Underground Sounds and Community Vibes

Grass Routes x Keep Hush

The ZONE Party Bus rolls out again for Grass Routes and Keep Hush, to support grassroots music culture and connect with the communities.

Waterworks Festival, 12–13 September 2026

We wrap up the UK festival season 2026 at Waterworks in London at one of our favourite events. Waterworks has become one of the most respected festivals in the scene and is known for its underground electronic music line-ups and community-focused atmosphere.

Our brand ambassadors will be there giving out samples of ZONE nicotine pouches to existing nicotine users, so, don’t be shy, come and chat to us!

UK Festivals 2026: See You There!

2026 has been a big year so far for our ZONE team “out in the wild”, wherever the UK festivals action is. And we’ll be on the ground at major events and experiences until mid-September. We can’t wait to connect with you!

If you spot the ZONE van, come over and say hello. Our brand ambassadors will be on hand to answer questions and talk you through our nicotine pouches. They will also have free samples to try for existing adult nicotine users (subject to availability).

We’re not hard to find… but we are easy to miss if you’re throwing shapes on the dancefloor for too long.

Follow us, find your ZONE moment, and see where we’re heading next.

Explore our full range of nicotine pouches.

Joanne is a multilingual writer and editor with over 20 years' experience in digital content. She blends analytical insight with a talent for crafting engaging narratives to create compelling content for Zone, sharing unique and interesting stories to keep readers informed.